Skip to main content
Entertainment

Marcus Theatres Boss Calls On Studios To Delay Home Release Promos During Theatrical Window

Marcus Theatres Boss Calls On Studios To Delay Home Release Promos During Theatrical Window

Feed excerpt — reported by Deadline

Marcus Corp. chairman and CEO Greg Marcus wants studios to hold off marketing a film as available to watch at home during an exclusive theatrical run. Windows are now longer, he acknowledged, but the timing of messaging is just as important in boosting moviegoing. PVOD or TVOD, premium and transactional video on demand, follow theatrical […]

MAP records observable characteristics of the original article (publisher, author, date, references, framing cues). MAP does not verify the article’s claims or score it. Read the full original story at Deadline →

Original Source

This article was syndicated from Deadline. All rights remain with the original publisher.